Countdown to the Spring Semester of LBU!


The countdown is on! We’re officially just 5 days away from the kickoff of the next semester of LBU Live, my “how to wholesale” class for makers and product designers on the move. I’m honored and excited to welcome a new class of creative brands who are keen on infusing their game plan with smart wholesale strategy. This is the sixth semester of the program and I’m so encouraged by the volume of talent, passion and potential this group holds.


Here’s a sneak peek at who’s diving deep with us this spring for Lucky Break University…




100% are women.


California is the best-represented state, with 7 students, but New York is a close second with 6 participants. We’re also welcoming students from Tennessee, Georgia, Pennsylvania, Texas, Florida, Oregon, Colorado, Michigan, Missouri and Ohio.
We extend an especially warm welcome to students from Vietnam, Australia and the United Kingdom!


The “oldest” business launched in 2003. The newest? Hasn’t even launched yet.


18 of the brands currently wholesale their products.

9 have exhibited at trade shows.

2 have utilized sales reps.


Each semester, we carefully survey graduates to measure student progress and collect honest feedback about the Lucky Break University program.  After five solid semesters, I’m thrilled to say that every single graduate in the history of the program, has said that they believe LBU was a wise investment for their business AND they’d recommend the program to a friend. That’s a track record of which we’re especially proud!

Want to know what else the recently-graduated winter semester had to say?







Are you interested in learning the in’s and out’s of savvy wholesale strategy for creative brands? We’re opening just one more semester in 2015! The summer semester will run in August and September and registration opens in May. Hop on the Lucky Break mailing list and you’ll be the first to know. In the meantime, please join me in welcoming the spring 2015 class and wish them lots of luck!

Enrollment in the spring semester of LBU is now open!




I’m doing-cartwheels-excited to swing open the door of the Spring Semester of LBU. We have worked so incredibly hard on my flagship “how to wholesale” program since its inception, but the last 6 months have born witness to the Lucky Break team really taking things to an entirely new level. This innovative program doesn’t simply teach the in’s and out’s of wholesale for a product-based brand, it also:


Helps you engage a business mindset

Builds your community

Provides heaps of inspiration and intense focus


I’m really proud of that fact that every single student of all four completed semesters has indicated that they thought the program was a wise investment and they’d recommend it to friends. Unbeatable track records are my favorite kind!


I invite you to learn more about the LBU Experience…




If you’re hell-bent on making 2015 the year of your business, then I’d love for you to tag me into the ring to help. New this semester: there are now three unique opportunities to engage the LBU Secrets to Wholesale Success program, giving me greater flexibility to meet you wherever you are and get you where you need to be.



• Access to all 5 curriculum modules for 14 weeks
• 45+ worksheets, templates, and scripts
• 7 Expert Interviews
• A fill-in-the-blank workbook to simplify note-taking
• Access to 7 live small-group, coaching calls during the program
• An invitation to join the LBU Alumni Coaching Program
• Payment plan option: 3 payments of $369 (total of $1,107)



All the goodness from the SINGLE seat, PLUS…
• Extended curriculum access: enjoy an additional 4 weeks to dive in!
• Private Facebook community of fellow students, with the opportunity for feedback from Lela within that group (the FB group is live for the duration of the LBU semester program)
• One month of complimentary access to the LBU Alumni Coaching Program
• Bonus teaching: product photography video workshop + resource list
• Two bonus Expert Interviews
• Payment plan option: 3 payments of $465 (total of $1,395)


V.I.B. (Very Important Brand) SEAT

All the goodness from the PREMIER seat, PLUS…
• 3 private 45-minute strategy sessions with Lela (before + during + after LBU)
• 3 complimentary months in the LBU Alumni Coaching Program
• A special graduation gift from Lela, delivered direct to your door
• Complimentary payment plan: Reserve your seat today with a deposit of $667, with 2 additional payments of $666 due over the following months
• Because these seats enjoy sustained, one-on-one coaching directly with Lela, there are just 7 VIB seats available.


Ready to build your empire? I have a seat waiting for you in LBU. But I wouldn’t wait long… more than 1/3 of all available seats were claimed within the first 12 hours. Carve your name into an LBU desk… I can’t wait to work with you!


LBU Summer Semester 2013: Registration Is Now Open



LBU: Secrets To Wholesale Success is now accepting new students! Beauty entrepreneurs, ceramic artists, stationary girls, jewelry makers, cupcake bakers and apparel designers who are ready to step up their game and crack the wholesale code are invited to join me in my premier mentoring program, designed to radically transform your business and build your community over the course of seven weeks.


Every last seat in my spring semester sold out in just five days and more than half of the seats in this session were claimed by those on the waiting list, but I’m keeping a desk warm for you! The course returns July 15th and it’s bigger + better than ever. I’ve fine-tuned the curriculum, added an Implementation Week to help students keep pace with the program an raised the total number of live coaching hours to ten (!).  Plus, every LBU student will also receive a copy of my Price-O-Matic software (valued at $199) to assist as they create pricing strategies that are both profitable and competitive.

LBU Spring 2013 semester is officially underway!

LBU Live

LBU Live


Ladies and gentlemen…


I hope you’ll join me as a I throw virtual glitter on the twenty brave women who have decided they’re serious about wholesale and getting their creative products out there in a big, big way. Over the next six weeks, they’ll be diving deep into six units of study and they’ll be buried in homework all the while, but- in the end- they’ll be ready for boutique buyers, major national chains, trade shows and sales reps. Watch this space over the next few weeks and I’ll introduce some of them to you.  Go LBU!


Want in on the next session? The Summer 2013 semester begins July 15th and I anticipate that seats will fill quickly (Spring semester sold out in 5 days flat!). Hop on our mailing list to be the first to know when summer registration opens. I’d love to have you!