This week in our ongoing Meet the Maker series, we’re excited to introduce you to Araya of Willful. LBC: When did you start your business and what inspired you to take the leap as an entrepreneur? Araya: In short, I couldn’t find a suitable job as a Kitchen + Bath Designer after I was laid…
Bootstrap Branding + Big Book of Branding: Part 1
Today kicks off an exciting two-part series on bootstrap branding. We’re sharing our juiciest resources, scouted from years of working in the trenches, to arm you with the tools designed to help you build a killer brand. We’re also going to walk you through the basic elements of a brand + show you how to…
Meet the Maker – Elizabeth of Elizabeth Benotti Handmade Ceramics
This week in our ongoing Meet the Maker series, we’re thrilled to introduce you to the talented Elizabeth of Elizabeth Benotti Handmade Ceramics. LBC: When did you start your business ? Elizabeth: 2012 LBC: How would you describe what you create? Elizabeth: Elizabeth Benotti Handmade Ceramics is a line of functional handmade ceramics for the home. Everyday life…
Meet the Makers – Anna & Kate of Annapavlovna
This week in our ongoing Meet the Maker series, we’re excited to introduce you to Anna and Kate of Annapavlovna. LBC: When did you start your business and what inspired you to take the leap as an entrepreneur? Anna + Kate: Kate and I have loved teddy bears since childhood. Growing up, our mother…
The Secret Language of Color Part 2: Color Meanings
In Part 2 of today’s installment of our color series, we’re diving into color associations and how we can leverage color to influence buying decisions and help send the right messages to our customers. If you missed Part 1 of this series, Demystifying Color Theory, we welcome you to catch up here. So…