Sometimes we crawl forward in our business, making small, incremental changes here and there. Oftentimes, those changes are visible, but sometimes they’re nuanced and customers hardly notice. That isn’t the case for Salt & Seaweed Apothecary But the changes we’re talking about today? These are quantum leaps forward. Like an Olympic-pole-vaulter-on-serious-steroids kind of quantum. Dr.…
Category Archives: Brand Development
BHB Case Study: Kelley Taylor of Misty Blue Botanicals
Our Brick House graduates inspire us every day, and one of our very favorite things is catching up with them to see how things are going with their business. If you’ve been wondering what they do with the momentum and new-found knowledge they discover during this 9-week brand development mentorship, then I hope you’ll get…
Meet the Maker: Kaylee Nedley of Iconic Cocktail Co
Each week, we like to introduce you to another maker or artisan who’s making waves in our ongoing “Meet the Maker” series. This week, we have the honor of introducing you to Kaylee of Iconic Cocktail Co., who’s making waves and shaking up cocktails as she goes! As the founder of Iconic Cocktail Co., we…
5 Things I Wish I Knew Before I Launched My Business
When I first started my brand, I struggled so much in every aspect of the business. There is no handbook to tell you what to do and no glossary for troubleshooting issues. So today, I’m sharing the 5 things I wish I knew before I launched my business. It’s no secret that starting your own…
How to Style Product Photos: Working With a Photo Stylist
Curious about how to style product photos or working with a photo stylist? You aren’t alone! Many of the makers and product designers we work with at Lucky Break struggle to capture the product imagery needed to put their best foot forward as a brand. We often recommend hiring a professional photographer to help kick…