I never set out to design software. Quite the contrary, my goal in launching Lucky Break was to share the wisdom I’d gleaned over the years as I crawled deep in the entrepreneurial trenches. But I quickly realized that some of the systems I’d established for myself were desperately needed by others. So…
5 Common Wholesale Mistakes (and how you can avoid them)
No matter what you create- stationery, jewelry, apothecary products, apparel + accessories, housewares, or something else- there seem to be some common wholesale woes that bind us all together. I know them intimately, having spent so many years as a full-time maker myself. And my work as a wholesale strategist for hundreds of other brands…
Meet the Maker – Stephanie Maslow Blackman of Metalicious
Today we’re excited to take you “behind the scenes” with Lucky Break client and Wholesale Matchmaker member Stephanie, who runs the artisan jewelry company Metalicious from her studio in New York, NY. Stephanie handcrafts family heirloom pieces from recycled metals and ethically mined gemstones – and the result is nothing short of stunning. Welcome, Stephanie – thank…
Studying good branding? Start here…
Can I be honest for a moment? There’s a lot of really mediocre branding out there. I’ve spent some time meditating on why that is and I think it boils down to two essential things: 1. Many of us sort of fell backwards into our business, which means we skipped some of the…
Thinking about hiring a designer through Fiverr or 99designs? Please think again…
When I first started my business, I was a severely resource-constrained single mother, which is a gentle way of communicating to you that I was horrifically broke. Launching a brand is an expensive endeavor, and I often hear from my clients that they’re feeling the financial squeeze that frequently becomes the hallmark of the…