No matter what you create- stationery, jewelry, apothecary products, apparel + accessories, housewares, or something else- there seem to be some common wholesale woes that bind us all together. I know them intimately, having spent so many years as a full-time maker myself. And my work as a wholesale strategist for hundreds of other brands…
Tag Archives: Wholesale Buyers
The Secret To Successfully Pitching Your Work to Shops
Of all the things I’m asked, I hear one query far more frequently than most others: “Pray tell, how am I supposed to get shops to notice me + feature my work?” If I had a dollar for every time I was asked, I’d been sunning myself on a yacht in Ibiza while…
12 Ways A Line Sheet Can Build Your Business
For makers looking to crack the wholesale market, product presentation is everything. Whether you’d like to see your work in spas, shops, galleries or department stores, wholesale buyers are looking for smartly styled product presentations which answer all the essential questions about your body of work and how you do business. There are more than…
How to Design a Wholesale Order Form
Last week, I asked Lucky Break’s Facebook fans which worksheet they’d most like to see. I’ve been putting the polish on a variety of printables for my LBU: Secrets to Wholesale Success class and I took a quick poll to see which one would prove most helpful from these choices: 1. Build a Better…
How to Pitch to Shops Via Email (PLUS: My Free Sample Pitch Email Script)
One of our central focuses in my course LBU Live: Secrets to Wholesale Success class is the art of the pitch: knowing which shops to approach, understanding what they expect from you, and learning strategies for making your pitches more effective. There’s a distinct art to pitching and my curriculum teaches makers how to woo…