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Conference season is upon us. Let’s talk about networking. I’m Angie from Team Lucky Break, and I’m here to share my top 5 conference networking tips. Surprisingly, many people don’t really know how to network. Seems simple right? Just go and talk to people! I hate to break it to you my friend, but networking is…
I floated an idea past the Lucky Break team in January at our annual strategic retreat. I wanted to find a way to help our community brainstorm around marketing ideas and discover helpful tools and encourage each other on the often-disorienting journey of starting and running an artisan, product-based business. And I wanted to explore…
I recently dove in head-first to Instagram Stories, after a full year of prodding by the Lucky Break team. I felt like I was tragically late to the party, but I’ve come to realize how many in my community haven’t redeemed their invites either. I decided to host a free training via Facebook to…
As a creative brand, how can you “outwit, outlast and outplay” when you don’t even know who your competitors actually are? But that’s the situation in which so many makers find themselves. We only have a vague idea of who our competition truly is, which means that we’re limited in our ability to explore under-served…
I’ve been working one-on-one with several creative brands of late, each of whom is in the early stages of a rebrand. And I’ve noticed a pattern among them: they’ve tagged in a professional graphic designer (a deliciously smart move) but they believe that since they have that designer in their corner, they’ve covered all their…