I’m lucky to work with some amazing bath, body and candle brands and some of the coolest gourmet food companies on the planet. Many of those are startup brands who are bootstrapping the way to their dreams. Working with limited funds, many of my clients print their own labels (with the help of https://gmplabeling.com/) in…
The Magic of Wireframes + Thoughtful Website Design
This blog is part of an ongoing peek inside the process of rebranding Lucky Break Consulting. You’re invited to catch part 1, which explores how I learned to really listen to my customers and develop a website built especially for them. Part 2 details how to use Pinterest to create brand mood and inspiration boards.…
The Birth of a Logo (and how I almost drove my designer crazy)
This blog is part of an ongoing peek inside the process of rebranding Lucky Break Consulting. You’re invited to catch part 1, which explores how I learned to really listen to my customers and develop a website built especially for them. Part 2 details how to use Pinterest to create brand mood and inspiration boards.…
Using Pinterest to Create Brand Inspiration Boards
Today marks one week since I unveiled the new Lucky Break rebrand and I have had such fun reading your emails, texts and blog comments. I’m grateful to have you cheering me on, and I’m so tickled with the results. As promised, throughout the month of January, I’m taking you on a backstage tour of…
A Tour of the New Site + a Lesson on Listening to Your Customers
A few days ago, I announced the relaunch of the new Lucky Break Consulting website, and you seem to love it as much as we do. Hooray! Thanks for the calls, texts, emails, tweets, and blog comments. Waking up to an inbox full of kudos feels great, and I appreciate the support you’ve shown the…