My clients made *big* money moves in 2018 and I’m so stinkin’ proud of their courage, tenacity, and smarts! I’ve noticed that many of us are “head down” and eyeball-deep in the hustle, and we rarely surface to celebrate the wins. Celebrate client wins is one of my most favorite things to do, and as one…
Tag Archives: profit
Are you putting a carefully edited product collection out into the world?
I’m gonna give it to you straight: launching a “too large” product collection is probably the most common mistake I see in my work with creative, product-based brands. Many of us are fueled by passion and creativity (and that’s a beautiful thing!), but it’s also a double-edged sword when we decide to launch a business.…
Price-O-Matic is Finally Here!
For far-too-many years, I struggled with how to price my products. Late nights of cursing and crying and worrying were commonplace as I wrestled to get a firm grip on raw material, labor and overhead expenses and then extrapolate a competitive pricing structure from those figures. Enter my tech-savvy husband: I sweet talked my…