NOTE: This article was originally published in 2016. The information presented was accurate at that time, but both Etsy and Amazon fee structures have changed over time. What hasn’t changed during that timeframe? My opinion that artisan and luxury brands are best served by avoiding Amazon. I’ve published an addendum to this post in 2020,…
Category Archives: Product Pricing
The Difference Between a Distributor and a Sales Rep
I often see two concepts confused with one another + I thought it might be helpful to explore these two avenues of getting your product out into the world on a larger scale. Are you game? Hope so! Distributors are companies that purchase products + house them temporarily in their own facilities, before…
The Magical Mystery of Volume Discounts
I’ve fielded this question not once, but twice, in the past few days, so I’m taking that as a cue from the Universe that you, too, might be mulling over how to calculate volume discounts. Here’s my take. 50% is the customary and expected wholesale pricing structure. When an account orders in a quantity that…
The All-New (Mac compatible!) Price-O-Matic is Here…
After more than a year in development, I’m doing-cartwheels-excited to announce the release of the all-new Price-O-Matic! This innovative video workshop + software package teaches makers how to successfully + strategically price their creative products for retail, wholesale and export sales, with or without sales rep commissions. Even better? It does every last shred…
Price-O-Matic is Finally Here!
For far-too-many years, I struggled with how to price my products. Late nights of cursing and crying and worrying were commonplace as I wrestled to get a firm grip on raw material, labor and overhead expenses and then extrapolate a competitive pricing structure from those figures. Enter my tech-savvy husband: I sweet talked my…